Untitled-2Nia S. Amira
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Tote Bag Applique is part of handicraft apllied over the bag. Tote Bag means an open bag. In its development, Tote Bag usu­ally made in various shapes, sizes, and cute designs. Some are made in large size, some in medium and other in small size with an extra handle on top to facilitate the owner taking the bags every where.

Most common Tote Bag is made of canvas or nylon. Tote Bag is often used to carry vari­ous items. so in making the bag we must use a very strong mate­rial.

Tote Bag has many func­tions; like to carry verty heavy text books or just like a fashion when hangout with friends or family, which is definitely can make our performance more cool and confident, in fact women are happy to see unique and cute designs applied to our Tote Bags.

Clementine (51) still looks fresh at her age. Mother of Alif Mahendrajati who worked at a five star hotel and decided to be­come an entrepreneur in 2012, because she wanted to focus on her Tote Bags craft that she did before only to kill her time. Clementine is bags lover and she finds her passion by making her Tote Bags on her own. Cle­mentine then started to learn making Tote Bags and always do the orders by her own. She made her first Tote Bag for her friend who ordered her for the exhibition in Japan and it was sold out. Legong dancer is her top sales Tote Bag followed by Balerina Cat, and Swan that she can sell them starting from IDR 550.000. Clementine is more confident that her future career is as a Tote Bag maker.

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Cle, demikian ia biasa di­panggil memberikan merek Tote Bagnya sama dengan na­manya yaitu Clemetine Norma terinspirasi oleh merek sepatu yang ia lihat di suatu mall di Jepang saat ia tinggal di negeri Sakura selama setahun. Kebetu­lan nama sepatu yang ia lihat di mall di Jepang itu juga memakai merek Clementine. Agar produk Tote Bag nya dapat dikenal luas, Cle rajin mengikuti pameran dan bazaar. Produk andalannya adalah Legong Dancer, Couple. Balerina Cat, dan Swan. Dalam sebulan, Cle dapat menghasil­kan puluhan juta rupiah dari Tote Bagnya. Produk Clemen­tine banyak diminati, baik oleh orang Indonesia maupun ex­patriate, untuk dipakai sendiri maupun untuk dijadikan sou­venir ke luar negeri dan para pembelinya mengatakan jika mereka sangat bangga memakai brand Clementine Norma Indo­nesia.

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Cle, so her friends usu­ally call her name giving her Tote Bag brand name the same as her own name Clemetine Norma, inspired by the shoes brand she saw in a mall in Japan when she lived in that Sakura land for a year. Incidentally the brand name of the shoes she saw was also wearing a brand Clementine. In order her Tote Bag products can be spread out well known, she often join the exhibition and bazaar in Ja­karta, Bandung and Bali. Within a month, Cle could get tens of millions of rupiah from her Bag sales. Clementine products get high demand, both by the In­donesian and expatriates; for their own use or to be used as souvenirs and what makes her proud is when her buyers say that they are very proud to wear her brand, Clementine Norma Indonesia.

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